Service business development in small- to medium-sized equipment manufacturers

Paiola M, Gebauer H & Edvardsson B
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Paiola, M., Gebauer, H., & Edvardsson, B. (2012). Service business development in small- to medium-sized equipment manufacturers. Journal of Business-to-Business Marketing, 19(1), 33-66. https://doi.org/10.1080/1051712X.2011.593023