ICT as a catalyst for service business orientation

Kowalkowski C, Kindström D & Gebauer H
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Kowalkowski, C., Kindström, D., & Gebauer, H. (2013). ICT as a catalyst for service business orientation. Journal of Business and Industrial Marketing, 28(6), 506-513. https://doi.org/10.1108/JBIM-04-2013-0096