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Service-driven manufacturing. Provision, evolution and financial impact of services in industrial firms
Gebauer, H., Ren, G. J., Valtakoski, A., & Reynoso, J. (2012). Service-driven manufacturing. Provision, evolution and financial impact of services in industrial firms. Journal of Service Management, 23(1), 120-136. https://doi.org/10.1108/09564231211209005
Service innovation: why is it so difficult to accomplish?
Dörner, N., Gassmann, O., & Gebauer, H. (2011). Service innovation: why is it so difficult to accomplish? Journal of Business Strategy, 32(3), 37-46. https://doi.org/10.1108/02756661111121983