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Keywords = service business development
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Service business development in small- to medium-sized equipment manufacturers
Paiola, M., Gebauer, H., & Edvardsson, B. (2012). Service business development in small- to medium-sized equipment manufacturers.
Journal of Business-to-Business Marketing
,
19
(1), 33-66. https://doi.org/10.1080/1051712X.2011.593023
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A capability perspective on service business development in small and medium-sized suppliers
Gebauer, H., Paiola, M., & Edvardsson, B. (2012). A capability perspective on service business development in small and medium-sized suppliers.
Scandinavian Journal of Management
,
28
(4), 321-339. https://doi.org/10.1016/j.scaman.2012.07.001
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